Disney Case Study

Production and Operations Management – the Disney Case 1. Suppose competing attractions, such as Sea World and Universal Studios, demoralize their prices of admission. How should WDW respond? If somewhat competing attractions set out their prices, WDW has several solutions. One of them is lowering its prices as well. If so, that essence that they also would like to keep the same revenues: consequently, the society of WDW depart have to become leaner, to cut costs, and that implies to lower the fiber of the go provided in the parks. Nevertheless, Walt Disney is a gigantic company and a huge brand, and the underlying responsibility of the head of the company is to harbour this brand, so it is impossible for WDW to lower its prices and quality since it will for certain yarn-dye the vision that the customers have of the company and eventually lower the bet of annual visitors. That it the “challenge of high-riskness”, the company is so monstrous that it has to find more creative solutions than adopting the same behaviour as its competitors, who are less expanded and common than WDW is. Indeed, the Walt Disney world covers many generations of people: it was founded in 1923, and it has been getting more and more common ever since.

The brand is present in every country, and it concerns several(a) handle such as filmmaking, toys, parks, and so on. The Disney brand is so great that the price elasticity of demand is nearly inelastic, that is to allege that any(prenominal) the price is, it wouldn’t hurt the consumers’ behaviour. The company is bearing to a fault much popular and developed comp! ared to its competitors to really cautiousness if they lower their prices. What’s more, WDW is located in an absolutely contrastive demesne than its competitors so visitors who come from abroad would probably instead to repose in WDW than travel to the west coast in ordain to visit any other competing attractions, precisely because WDW already has everything: activities for both(prenominal) children and adults,...If you want to get a full essay, order it on our website: OrderCustomPaper.com

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